Beyond Likes is a European project co-funded by the European Union that supports youth organisations and youth workers in developing stronger digital skills, improving their social media communication and using Artificial Intelligence in a responsible, ethical and meaningful way.
Led by partners from Spain, Portugal and Greece, the project explores how digital tools can be used consciously and positively in youth work, always putting young people’s well-being, participation and critical thinking at the centre.
Beyond Likes has been developed through several key activities, starting with a research phase. This phase identified the key needs of youth work in the digital field, while the workshop and training activities later engaged youth workers from different countries in testing, applying and refining the project tools through real practice.
The main outcome of the project is the Beyond Likes Media Kit and our Manual, which include strategies, tools, templates and real-life examples to help youth workers and organisations communicate with purpose, clarity and creativity in today’s digital environment.
For a detailed overview of the research findings, download the full report here.
You can also follow the project on social media to explore highlights from the activities, behind-the-scenes content and updates from youth workers who took part in the project.











